Enkata is a premium Kenyan brand providing executive watches for both men and women. They pride themselves on having excellent products and customer service. Enkata’s journey through life is represented by moments in time, it's important to stay present and have a clear understanding of where we are headed.
Building a community and increasing customer engagement through curated content based on Enkatas' values and differentiators. A space where their audience can relate not just to one specific watch, but to the brand itself.
To build a community and increase customer engagement for Enkata Watches, we leveraged short videos and reels high engagement rates, and created curated content that showcased Enkata's values and differentiators. By highlighting real people and their connection to the brand, and creating content that embodies a certain ethos and mindset, Enkata Watches could build a strong community of brand advocates and increase customer engagement.
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